YOU ASK:
What is the definition of Affinity Sales?
WE ANSWER:
Affinity Sales are insurance products sold to affinity groups. When you say affinity groups, this refers to a group of individuals that have something in common - such as a group of doctors, members of a professional organization or employees of a certain company. The affinity of these groups is usually based on business and professional associations.
The insurance can be sold to an affinity group usually by an employee of an insurance company instead of an independent agent. There are also affinity sales generated through the Internet and mail.
These products may be life insurance products, as well as health and accident insurance products.
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More insurance terms around affinity sales:
- Aftermarket Parts
- Agency Companies
- Agent
- Aleatory Contract
- Alien Insurance Company
- Allied Lines
- Alternative Dispute Resolution (ADR)
- Alternative Markets
- Annual Annuity Contract Fee
- Annual Statement
- Adverse Selection
- Admitted Company
- Admitted Assets
- Adjuster
- Adjustable Life Insurance
- Additional Term Insurance Option
- Additional Living Expenses
- Actuary
- Actual Cash Value
- Accumulation at Interest Dividend Option